Marketing Services Production Services Paper Procurement Services

PRODUCTION SERVICES

Our highly experienced production team understands the value of the brands we support. We focus on quality and efficiency throughout every step in the production and distribution of your print and digital products. With an array of innovative solutions and services, we expect the unexpected and allow for seamless integration with your systems and processes to deliver a workflow that can flex as required. With our track record of success, we enable you to spend less time managing production and more time growing your business.

Operations Management

We provide the tools & services you need to turn your content into a beautifully printed finished product.

  • Page Adjacency and Positioning Management
  • Ad/edit Coordination for Streamlined and Press-Optimized Makeup
  • Mapping Tools for Editions and Geographical Buys
  • Traditional Print and Digital Workflows
  • Advertiser Entry Portals
  • Print Quality Expertise
  • Vendor Management

Imaging and PreMedia

We offer consistent high-quality high-volume image and page processing services through scalable supported workflows.

  • Retouching and Color Correction
  • Print Preflight and Quality Check of Files
  • Press Quality Review and Diagnosis of Printing Concerns
  • Facilitation of Paper Testing

Imaging and PreMedia

We offer consistent high-quality high-volume image and page processing services through scalable supported workflows.

  • Retouching and Color Correction
  • Print Preflight and Quality Check of Files
  • Press Quality Review and Diagnosis of Printing Concerns
  • Facilitation of Paper Testing

Digital Editions

We create beautiful, dynamic, cross-platform translations of your content, maintaining the strength of your brand and voice.

  • Translation of Print To Digital-Optimized Content for Apple News+, iOS/Android, Mobile and Web
  • Detailed Internal Design Review and QA Process
  • Replica Pdf Creation and Distribution
  • XML Creation and Distribution

Publishing Technology

We coordinate with your editorial teams to improve workflow, saving you time and expense.

  • Flexible Technology Solutions
  • Efficient Editorial Workflows

Publishing Technology

We coordinate with your editorial teams to improve workflow, saving you time and expense.

  • Flexible Technology Solutions
  • Efficient Editorial Workflows

Finance

Our Production Finance team monitors your contracts and expenses to ensure you are maximizing your ROI.

  • Budget Planning and Reconciliations
  • Pricing for Inserts and Special Print Projects
  • Invoice Management and Auditing
  • PP&D P&L Management and Reporting
  • Contract selection and ongoing reviews

Distribution

Postage and shipping represents a large cost for most publishers. Our dedicated team of professionals works to optimize these costs for you.

  • Experience with all Major Printing Facilities and Specialty Vendors
  • USPS, Newsstand, and Alternate Delivery Specialists
  • Advanced Co-mailing and Work Sharing Opportunities

Distribution

Postage and shipping represents a large cost for most publishers. Our dedicated team of professionals works to optimize these costs for you.

  • Experience with all Major Printing Facilities and Specialty Vendors
  • USPS, Newsstand, and Alternate Delivery Specialists
  • Advanced Co-mailing and Work Sharing Opportunities

Special Print Projects

Utilize strong industry partnerships to provide inserts, specialty covers, subscription boxes, collateral and promotional projects to meet business needs.

  • Work with multiple suppliers to obtain best pricing
  • Manage all production aspects of the project to deliver turnkey solutions

Strategic Planning


Any new client relationship begins with a comprehensive review of your current business, pinpointing immediate needs, challenges, and goals. We study your recent successes and obstacles, identify methods to best meet your objectives, and then rigorously test those assumptions. Once clear goals have been outlined, we create a customized plan and regularly review progress to ensure we remain on target.

Strategic planning may include the following:

  • SWOT Analysis
  • Annual Review of Goals and Objectives
  • Predictive Modeling
  • Budgets and Financial Planning
  • Test Planning and Evaluation
  • Research and Competitive Analysis

Acquisition and Retention


At PWX Solutions, we understand the multi-faceted approach needed for an effective and comprehensive marketing strategy. For maximum success and revenue growth, we focus on both new business acquisition and retention marketing to help our clients reach profitability and longevity.

Driving New Business

New business acquisition is key for growing and maintaining your business. From the top of the acquisition funnel, we assist clients with identifying their target audiences, communicating effectively to prospects, and converting those prospects into paid customers or donors. Investing in a robust new business strategy will ultimately pay off over time, leading to increased ROI and profitability.

Maximizing Customer Retention

While new business feeds the funnel, a solid retention strategy is essential for revenue growth. Strong retention rates indicate satisfied customers, which is always our goal! Nurturing and engaging with existing customers is vital – replacing a customer is much more costly than keeping an existing one – and thus contributes to long-term profitability. Our marketers are experts at managing subscription and membership businesses, optimizing retention rates and maximizing overall net revenue.

Multi-Channel Marketing


A comprehensive marketing plan includes outreach across numerous channels to achieve the greatest possible results. We understand every client’s needs differ and provide customized offerings. PWX Solutions draws from expertise across digital and brick-and-mortar channels to recommend tactics to help clients exceed their goals. A staff of 150+ experts are organized by function and collaborate to deliver results. Our long-standing relationships with top vendors enable us to negotiate favorable pricing and bring best-in-class services, systems and processes to our clients.

Digital Marketing Solutions:

  • Website Optimization
  • Email Marketing
  • Social Media Marketing
  • Audience Development
  • Email Acquisition
  • Search Engine Marketing & Display
  • Paywalls / Content Monetization
  • eCommerce
  • Digital Partner Collaboration (Amazon, Apple, etc)

Offline Marketing Channels:

  • Direct Mail
  • Retail Sales / Distribution
  • 3rd Party Partnerships
  • TV and Video Advertising
  • Telemarketing

Marketing Operations:

  • Payment and Billing Optimization
  • Automatic Renewal
  • Vendor Relationships & Management
  • Service Selection and RFPs
  • Customer Service

Insights and Analytics


At PWX Solutions, we believe in collecting comprehensive data to inform our marketing campaigns, which contributes to their effectiveness. We provide clients with a suite of reports that helps them to track performance. Reports are customized to meet a client’s needs and objectives, and can be viewed, downloaded or emailed via our private client website.

We regularly review promotion reports – as well as daily/weekly campaign and source performance – for ways to optimize response. With an eye on the competition and industry trends, we execute regular testing to maximize P&L potential. We continually evaluate the long-term profitability of each source to ensure every marketing tactic we employ is making a valuable contribution toward a client’s objectives and bottom line.

Insights and Analytics may include the following:

  • Comprehensive Reporting/Analytics
  • Sophisticated Financial Modeling
  • Competitive Research
  • Price Optimization
  • Lifetime Value Analysis
  • P&L Management